Lincoln Kinkade & Ed Decosta

In this episode, Lincoln Kinkade talks with Ed Decosta, executive coach and a member of the John Maxwell Leadership Program. Whether working with entrepreneurial companies or Fortune 500 corporations, he delivers results. He’s a global speaker who has shared the stage with the likes of John C. Maxwell, Paul Martinelli, Darren Hardy, Les Brown, Nick Vujicic and more. e holds a bachelor’s degree in mechanical engineering from West Virginia University, a master’s degree in international management from the University of Texas, and an MBA from the University of Texas. Ed is also an adjunct faculty member in West Virginia University’s College of Business and Economics, teaching Professional Selling and entrepreneurship courses.

 

Time-Stamped Show Notes:

  • 00:55 – Lincoln introduces Ed Decosta
  • 01:55 – Ed talks about his personal life
  • 03:35 – What are you doing to attract more clients? — Head, Heart & Hustle
  • 08:33 – Ed’s weekly blog — Top of mind awareness
  • 10:14 – Establishing creditability for clients
  • 12:09 – Leadership influences culture in organization   
  • 13:46 – Great Leader vs. Great Manager
  • 16:24 – Why should your staff develop leadership skills?  
  • 18:15 – Playing to strengths vs. delegating to weaknesses
  • 21:07 – Can people change?
  • 23:27 – Having positive inner-dialogue
  • 25:02 – Taking your personal & business to the next level — Intentionality 
  • 27:43 – How do I become more intentional?
  • 31:50  – Countdown Round:
    • What is your biggest weakness?— Saying things without fully thinking it through
    • What is the one habit that has led to your success?— Faith
    • What is the best advice you have ever received?— Be yourself.
    • Is there one resource that helps you in your daily work?— Dropbox & My Daily Edge
    • If you could recommend one book, what would it be?— 21 Irrefutable Laws of Leadership by John Maxwell

3 Key Points:

  1. By being a business owner, it’s vital to be intentional in everything you do for your business. That is present day decision to future plans of your practice.
  2. No one wants to be managed. Knowing how to be a great leader, rather than a great manager, can be beneficial to not only you, but to your staff’s involvement.
  3. Creating an atmosphere of top minded awareness marketing is important to future patients. Establishing accountability and know-how can educate potential patients to come to your practice.

Resources Mentioned:

Sponsors

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